cause-related marketing - Perlman Sandbox https://dev.staging-perlmanandperlman.com Perlman Sandbox Fri, 12 Feb 2016 07:24:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 The Ten Commandments of Cause Marketing Law https://dev.staging-perlmanandperlman.com/the-ten-commandments-of-cause-marketing-law/ https://dev.staging-perlmanandperlman.com/the-ten-commandments-of-cause-marketing-law/#respond Fri, 12 Feb 2016 07:24:47 +0000 https://dev.staging-perlmanandperlman.com/the-ten-commandments-of-cause-marketing-law/ Have you ever wondered: Which cause marketing practices are regulators most concerned about? What are the biggest do’s and don’ts in drafting (and placing) campaign details and disclosures? When should I reach out to my legal counsel on a new or potential cause marketing campaign? I answer these questions and more in The Ten Commandments of Cause Marketing Law […]

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]]> Have you ever wondered:

  • Which cause marketing practices are regulators most concerned about?
  • What are the biggest do’s and don’ts in drafting (and placing) campaign details and disclosures?
  • When should I reach out to my legal counsel on a new or potential cause marketing campaign?

I answer these questions and more in The Ten Commandments of Cause Marketing Law Infographic, presented by Joe Waters‘ Selfish Giving blog, and Episode 152 of the CauseTalk Radio Podcast.

I had a lot of fun working with Joe on this infographic. As the leading blogger on all things cause marketing, Joe came up with a fun format for presenting the key cause marketing legal  issues in a visually engaging way. And since lawyers have a hard time explaining all the nuances of the law in as few words as can fit into an eye-catching infographic, Joe, along with Cause Marketing Forum’s Megan Strand, gave me the chance to go deeper into each of the Ten Commandments during a 1/2 hour podcast.

I hope you enjoy this audio and visual journey into the Ten Commandments of Cause Marketing Law!

The post The Ten Commandments of Cause Marketing Law first appeared on Perlman Sandbox.

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